As we approach the busiest shopping season of the year, it is critical to secure top positions for your most competitive terms. While finding high quality backlinks is not an easy task, now is the time to get them to catapult you into top positions. If you’re struggling to find new backlinks, a nice little trick is to optimize your current backlink profile. Chances are those that have linked to you believe in you or your product but dont know your organic optimization strategy, so even if they understand SEO they dont know what anchor text to link to you with. Now is a great time to reach out to those and request the optimal anchor text. Don’t be spammy, but you’ll probably find that they’ll be surprisingly receptive and it could do wonders for your rankings. Just use Open Site Explorer to analyze your backlink profile and start contacting those webmasters.
