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If you have sold advertising space on your website through an online advertising marketplace like Adbrite, you are probably familiar with the huge commissions that such services take on each ad you sell. There are various different advertising marketplace sites, but the commission is commonly 25%-50% of your ad price. The problem that I have with paying these big commissions is that most of the time those buying ad space on your site do so after actually visiting your website and seeing some type of “advertise here” link. The ad space practically sells itself, but the marketplace sites take a big cut of your revenue in exchange for managing the process.
If you are interested in selling advertising space on your website or blog, there is a great piece of software that allows you to easily cut out the middleman and keep 100% of your earnings. The program is called OIOpublisher Ad Manager and makes selling and managing advertising space an absolute breeze! OIOpublisher is a php based web script and is designed to work on just about any website or blog. The script can also be used as a Wordpress plugin, making integration with your Wordpress blog pretty much automatic.
OIOpublisher will allow you to sell just about any form of website advertising including text ads, banner ads, and even paid reviews. The script manages the entire process and all ad purchases and expiriations are handled automatically. Webmasters have the ability to break ads into zones and even display ads across multiple websites. If don’t currently have a buyer for an ad spot, OIOpublisher will display your own banners or adsense ads until the ad slot is purchased. This allows you to earn ad revenue while you wait for the next buyer.
The OIOpublisher script has been designed with module functionality which allows developers to easily add more functionality to the script. Modules that are currently available (for free) on the OIOpublisher website add features such as demographic ad targeting and 2Checkout payment support. The software supports Paypal payments and offline payments, standard. Other nice features include a built in affiliate program so you can get others to promote your ad space and a feature that automatically emails advertisers weekly ad reports showing click and impression tracking for the ad they purchased.
About the only real benefit to most webmasters of using ad networks to sell ad space is the potential for extra exposure and sales from the ad network website. The problem with this is that most smaller websites are hard to find on the large advertising networks, resulting in very few sales from the network site. OIOpublisher also addresses this issue by allowing script owners to list available advertising space on its ad marketplace for free.
When I first came across OIOpublisher, I expected this sort of script to be pretty expensive. Thankfully, the developers have made OIOpublisher very affordable at a one-time cost of $47. Better yet, the $47 purchase allows you to use the script on as many of your websites as you’d like. This nifty little script is truly a great value and could really increase your website or blog’s advertising revenues. Put more money in your pocket by avoiding those huge commissions or use the savings to reduce your ad prices and increase sales. Pretty much any way you look at it, you can go wrong with a great value like OIOpublisher.
Get more information or purchase your copy of OIOpublisher here. Be sure to use the coupon code RAINMAN-EMARKET to receive an $8 discount during the month of July!
{ 2 comments… read them below or add one }
A friend recommended this software to me a few days ago for a web site I am developing. Thank you for the additional information.
Sherryd´s last blog ..Developing A Stress Management Plan
Thank You for the Post